Companion — 2026

Élise

Refined presence for a private lifestyle companion, London & Paris.

The challenge

Élise had been operating for four years with a template website that communicated neither her calibre nor her discretion. She was attracting volume over quality — frequent low-value enquiries and almost no repeat clients at her target rate.

The approach

We led with positioning before design. The brand needed to communicate exclusivity through restraint — minimal copy, considered imagery, and a visual language that signalled premium without stating it. The inquiry form was rebuilt as a screening system, not a contact form.

The outcome

Within 60 days of launch, Élise reported a 40% reduction in low-quality enquiries and a significant increase in multi-day bookings from her target client profile. The brand now operates consistently across her website, directory profiles, and social presence.

Deliverables

—Strategy & positioning session
—Custom 5-page website
—Mini visual identity
—Biography & copy refinement
—Rates architecture
—Screening workflow
—Analytics setup

Brand palette

Ivory

#F5F0E8

Warm Black

#0D0D0D

Crimson

#C8102E

Blush

#E8D5C4

Business strategy

Companion positioning built on restraint — the brand communicates premium through what it omits rather than what it states. No rates on the homepage. No explicit service descriptions. The inquiry form is the only conversion point, designed to qualify before it captures.

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